MarTech is your source for CRM (customer relationship management) content. You’ll find a variety of up-to-date and authoritative resources, including the latest news, tactic-rich tutorials, and the ...

Tyler Samani-Sprunk is the co-founder and CMO of Simple Strat, a Diamond-Level HubSpot Solutions Partner focused on helping organizations get the most out of HubSpot.He also cohosts HubSpot Hacks, the ...

Demographics. Gender distribution: TikTok’s user base is relatively balanced in gender, with 54% identifying as male and 45% identifying as female. Age distribution: While TikTok is popular among ...

We’ve updated our page on RCS with news that Google might be preparing invitations for non-RCS users to enable the technology.. By adding support for RCS (rich communication services) to iPhones with ...

What is Agentforce? Agentforce is essentially a platform layer in the Salesforce ecosystem. Agentforce bots are generative AI bots, but unlike popular genAI platforms like ChatGPT and Google Gemini, ...

HubSpot announced today the launch of a deep research connector with ChatGPT. More than 75% of HubSpot customers are already using ChatGPT, according to HubSpot’s Q1 2025 AI customer sentiment survey.

Quick onboarding isn’t enough. SaaS platforms must embed into workflows and invest in professional services to win in creative operations.

The rise. CDP revenues passed $5 billion in 2023, with forecasts pointing to a 5.5 times growth over the next five years.Demand was sky-high. But expectations weren’t just high — they were expansive.

Dig deeper: 3 ways to get more from your paid social ad spend TransUnion’s analysis evaluated 26 targeting attributes across six distinct categories—such as age, income, presence of children and ...

There is a growing disconnect between how brands use AI for customer experience and how consumers want to experience it, according to a new report from SAP Emarsys and Deloitte. The “SAP Emarsys ...

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Please note that your conversations will be recorded. I am trained on the MarTech.org archives, ask me anything! Ask me to help you with a planning problem. Ask me to help create or review a job ...