TRAI is revisiting its anti-spam policies, which may delay OTP delivery. This concern has triggered a new debate among consumers and merchants alike.

In today’s highly competitive Direct-to-Consumer (D2C) landscape, retaining customers and keeping them engaged has become an uphill task for brands in India. The rapidly shrinking attention span time ...

As technology advances, businesses have access to more opportunities to scale and streamline their operations. However, it isn’t all upside, and as we move forward as a civilisation, we expose ...

In today’s highly competitive Direct-to-Consumer (D2C) landscape, retaining customers and keeping them engaged has become an uphill task for brands in India. The rapidly shrinking attention span time ...