Meta and TikTok are being careful with their messaging about AI advances at the ad industry's annual festival.

The agency succeeds Wieden+Kennedy, moves on from challenger ESPN Bet.

Agencies are using the Croisette to stake their claim on AI and better position themselves for the industry's future.

The generation is rejecting top-down brand messaging in favor of micro-communities where authenticity, participation and ...

Ad Age sat down with Raja Rajamannar during Cannes Lions to discuss how AI, the economy and the creative industry are ...

An Indian Railways campaign tapping into consumers' desire for luck was awarded the Grand Prix of PR at Cannes Lions 2025.

Dove's campaign related to the proliferation of AI images, with media led by WPP's Mindshare, was awarded the Media Grand ...

Ogilvy Singapore's "Vaseline Verified," which highlighted verified hacks using the Unilever product, won the Social & Creator ...

The community forum platform is one of the most frequently cited websites by ChatGPT, Perplexity and Google’s AI Overviews.

The campaign, created with DM9, set out to help Brazilian families transition to more cost-efficient household appliances.

The community forum platform is one of the most frequently cited websites by ChatGPT, Perplexity and Google’s AI Overviews.

In a fireside chat at Walmart Connect's Cannes space, P&G Chief Brand Officer Marc Pritchard outlined his outlook on ...