There was a lot of public relations speak when the Utah Hockey Club unveiled its new nickname, branding and logo to the Utah ...

Back in November, president of hockey operations Chris Armstrong told the media that they wanted the new jerseys to continue representing Utah while the team is on the road. He also noted how strong ...

Over the last few months, NHL's Utah Hockey Club has run multiple surveys asking fans for input on its permanent brand ...

The group threw around a number of branding ideas that would make the Delta Center a must-visit building: tusk-shaped novelty ...

Utah Mammoth, the new brand identity, is the most recent celebration in a strong first year for the organization ...

The new name for Utah’s NHL team, which completed its inaugural season after emerging from the ashes of the Arizona Coyotes, ...

The franchise formerly known as the Utah Hockey Club and the Arizona Coyotes will now be known as the Utah Mammoth, the NHL ...

After countless surveys, fan votes and over a year of legal battles and deliberation, Utah's NHL franchise has landed on the ...

The long wait is over as Utah’s NHL team finally has a permanent name and will now roam the rink as the Utah Mammoth.

The NHL team in Salt Lake City is now known as the Utah Mammoth. Owners Ryan and Ashley Smith unveiled the franchise’s ...

In a video released to their social media pages, the newest NHL franchise revealed what they'll be known as moving forward.

With a nickname, logos and everything that goes with a permanent brand identity now officially a part of who they are, the ...