In the news, Drake’s NOCTA unveiled a new Nike Air Force 1 Low “Certified Lover Boy” in a new pale colorway and the Nike Air ...

Paige Bueckers is undoubtedly one of the most beloved athletes in the NCAA, and it's not just because she proudly wears the ...

RTFKT, the digital creator of virtual sneakers that Nike Inc. acquired in 2021, revealed Monday that it will shut down operations.

After nearly 20 prototypes, Sun Day Red has unveiled the retail offering of Tiger Woods' new signature golf shoe, the Pioneer ...

The Nike-owned startup became an example of how to build fandom around digital fashion. Now, it might be the canary in the ...

Three years after sporting apparel giant Nike bought the NFT company RTFKT, it’s now closing it down. RTFKT ("artifact") ...

Nike Air Zoom Pegasus collection has gained a loyal fan base, and the recent additions to the assortment, the 'Faded Spruce' ...

Nike is officially shutting down its virtual sneaker and fashion brand RTFKT. According to CEO Elliot Hill, Nike is ...

The virtual sneaker and fashion brand RTFKT will wind down its operations by January 2025 as Nike restructures under new CEO ...

Paige Bueckers is adding another milestone to her illustrious collegiate career with the UConn Huskies with the release of ...

Nike-owned web3 studio RTFKT will close by January 2025 with its final release, the MNLTH X featuring the BLADE DROP, set for ...

While Nike isn’t the worst-performing stock in the Dow Jones Industrial Average this year—Boeing has fallen harder—analysts ...