And girls don’t need to avoid pink and princesses, but they don’t need to be pigeonholed into those types of toys, either. Good job, Target. Change is often slow to come, but when it comes, we ...

Along with grouping all toys together, the aisles will no longer have colored backdrops to indicate gender, such as pink and yellow for girls or blue and green for boys. Don't do this, @Target pic ...

That tweet featured a photo of a Target toy aisle labeled “building sets” and “girls’ building sets,” implying the retailer’s default assumption is that building toys are for boys. Don ...

Separate toy sections for boys and girls will soon be no more at Target. The company announced Friday that it is eliminating gender-based signs in some if its departments, including Toys, Home and ...

But what do we old folks know about what kinds of toys girls like? So, I let my editor’s 11-year-old daughter have a go. She loved it – even without playing with it.

target.com Girls' Toy Story Jessie Tie Front Short Sleeve T-Shirt. She'll love the sweet saying on this Girls' Toy Story Jessie Tie Front Short Sleeve T-Shirt ($11).

In the 1975 Sears catalog, toys came in many hues for boys and girls, and science kits and kitchen sets showed them working together. NYTimes.com no longer supports Internet Explorer 9 or earlier ...

In the cut-throat world of children's toys, gender-based marketing is the most divisive issue of all. But does it matter if we buy pink toys for girls and blue toys for boys?

Target’s response to mom who criticized “Girls’ Building Set” signs revives argument over who’s to blame for gendered toys – toymakers or consumers.

Target is teaming up with Disney and FAO Schwarz for a holiday toy lineup with a wish list of exclusive products, most of which are under $25 and several under $8.. The retailer announced its ...

Target has revealed its annual list of what it thinks will be the "top toys" for shoppers this holiday season. With more than 60 toys in the lineup, nearly half are exclusive to Target. Some toys ...