Spotify launches Ad Exchange (SAX) and AI-generated ads in India to boost ad revenue and enhance digital marketing for brands.

Spotify announced the launch of its Spotify Ads Exchange (SAX) offering in India, along with Generative AI-powered advertisements in the country after a “successful” pilot in the U.S. and Canada.

Spotify Ad Exchange will soon include Podcast ads in India With SAX, advertisers will be able to track the performance of their ads Spotify said the platform increases ad reach by 11.5 percent ...

Spotify has introduced its Spotify Ad Exchange (SAX) platform and AI-driven tools for advertisers in India. This launch follows a global release just a week prior. SAX is designed to streamline ad ...

Spotify Ad Exchange (SAX) and Generative AI Ads have officially launched in India, just days after their global rollout. These new advertising tools aim to simplify how brands create, buy ...

With Spotify Gen AI Ads, advertisers and their agencies can instantly create high-quality audio ads, from scripts to voiceovers to licensed background music, at no additional cost, all within the ...

and others with Spotify Generative AI Ads. With Spotify Gen AI Ads, advertisers and their agencies can create audio ads from scripts to voiceovers to licensed background music within the Ads ...

In addition to SAX, Spotify says it is leveraging its experience of deploying AI on various experiences, including daylists and mixes for Spotify Generative AI Ads, which it sauys will enable ...

Spotify is making it easier for brands in India to create high-quality audio ads in minutes with the help of generative artificial intelligence (AI), as part of the audio streaming platform's ...

As Spotify (SPOT) doubles down on its advertising ambitions, the streaming giant has entered 2025 with a renewed focus on monetizing its vast ...