A beloved sneaker from Spike Lee's "He Got Game" will return to stores next year after a 10-year hiatus. The Nike Air ...

We believe Under Armour has ample liquidity to get through the current economic environment. At the end of September 2024, the firm had $530 million in cash as well as $1.1 billion in borrowing ...

The center of the college basketball universe has shifted from Iowa City to Los Angeles. And JuJu Watkins has snatched the ...

MINNEAPOLIS - MAY 14: Latrell Sprewell #8 of the Minnesota Timberwolves steals the ball from Anthony Peeler #8 of the Sacramento Kings in Game five of the Western Conference Semifinals of the 2004 ...

All in all, it's a fantastic resource. Using their research, we have created this ranking of the players with the most signature shoes in NBA history. The usual suspects are on top, but then it gets ...

Boston Celtics guard Jaylen Brown does not like Nike. The NBA Finals MVP has repeatedly called out the American sportswear brand for its business practices and influence on Team USA Basketball.

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The success of the shoes ultimately led to the Jordan Brand ... It's not Nike's first basketball sponsorship. It has partnered with the NBA since 1992 and had a marketing deal with the WNBA since its ...

The success of the shoes ultimately ... Nike's first basketball sponsorship. It has partnered with the NBA since 1992 and had a marketing deal with the WNBA since its inception. In 2015, Nike ...

“This jersey symbolizes not just Michael Jordan at the height of his celebrity and prowess, but also a pivotal moment in basketball history ... after six Air Jordan shoes — one apiece ...

At the time of writing, Nike Basketball has not announced its “All-Star 2.0” colorway of the Nike Kobe 6 Protro. Stay tuned for updates, including official imagery, as we currently expect this ...

“The Basketball 100” is the definitive ranking of the 100 greatest NBA players of all time from The Athletic’s team of award-winning writers and analysts, including veteran columnists David ...