Gap Inc. is still in the early innings of a brand overhaul under Chief Executive Richard Dickson, but the early signs suggest ...

On Wednesday, Michael Jordan's son, Jeffery, unveiled a new clothing line for his brand Äktiiv, a high-performance sportswear ...

Currently, the most well protected human assets are Vladimir Putin, and MBS. Donald Trump has just been added to the list.

Rap music and streetwear have gone hand in hand since the early ‘90s, a combination that has inspired some of the biggest ...

In creating a brand, or "branding," a business is managing the effect that the product or service is having on the customer.

Vuori, a performance activewear company, will open a storefront on Greenwich Avenue in early December, its second store in ...

Accessories designer Paola Michel Pizá launched her namesake women’s footwear brand after stints at Tod’s and Sebastian ...

Jason Kelce and Travis Kelce have been busy growing their brands, on-field and off. Here's a look at what they've been up to.

Let’s be frank — workout clothing can be devastatingly ... net proceeds benefit non-profit partner Girls Inc. Free People has built their brand around the carefree, bohemian, tomboy aesthetic ...

Some businesses got a revenue boost of up to 600 percent when the Eras Tour came to town. Here’s how your brand can benefit ...

Inc. "Brands, much like technology, must evolve to stay relevant in a rapidly changing world. Today, the CX landscape has evolved to include every employee in customer-facing roles, as digital ...