IKEA and agency Mother have won the Grand Effie at the 2024 Effie Awards UK for most effective marketing campaign. Its long-running 'the wonderful everyday' campaign also won a gold. Other golds went ...

Ikea is to open a pop-up store at London's Oxford Circus that will be dedicated to its iconic blue Frakta bag. Due to launch ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

Ikea is set to open ‘Hus of Frakta’, a pop-up experience on London’s Oxford Circus dedicated to one of the Swedish furniture ...

Ikea has opened its first standalone restaurant in London, but will the business model be applied to the rest of the world?

But Hus of FRAKTA won’t just open anywhere on Oxford Street: it’ll be right next to IKEA’s upcoming new Oxford Street store.

Ikea to open 'Hus of Frakta' pop-up at Oxford Circus, celebrating the iconic Frakta bag ahead of flagship store launch.

Located at 216 Oxford Street, next to the upcoming Oxford Street store, the ‘Hus of Frakta' will pay homage to its instantly ...

The Deputy Labour Leader said she was "frustrated" by how the care system has been allowed to fragment under the Tories ...

BLACK Friday has become one of the biggest days in the shopping calendar with huge crowds set to hit the high street in ...

So much so that on the 28th of November, IKEA is opening a pop-up concept store on London’s Oxford Street called the ‘Hus of Frakta’. At the 'Hus of Frakta', IKEA aims to celebrate the legacy of its ...

Ahead of the highly anticipated Oxford Street store opening in 2025, IKEA today announced the forthcoming opening of ‘Hus of ...