For nearly a century, there has been a time-honored holiday tradition that is as cherished as turkey dinner and football: Macy’s Thanksgiving Day Parade. The 98th Macy’s Parade lineup features 34 ...

What began as a creative marketing idea has evolved into one of the nation’s most beloved holiday celebrations.

The parade begins on Manhattan’s Upper West Side and ends at Macy’s Herald Square flagship store on 34th Street, which serves ...