Relationship management is a strategy in which an organization maintains an ongoing level of engagement with its audience and supply chain.

1. Enabling new sales: CRMs track sales activities, manage pipelines and forecast revenue. These systems can help identify ...

How does our current pipeline align with our business strategy, in terms of the ... provides enterprise resource planning and ...

Contact Center Surge in use of contact center software among organizations to enhance customer experience through multiple channels including voice, video, mobile, web, and social media is the key ...

Applegate, Lynda M., Gabriele Piccoli, and Chekitan Dev. "Hilton Hotels: Brand Differentiation through Customer Relationship Management (TN)." Harvard Business School Teaching Note 809-030, July 2008.

Customer Relationship Management (CRM) helps organizations deliver exceptional customer service and support. Good CRM tools and strategies enable call centers, contact centers, and customer support ...