1. Enabling new sales: CRMs track sales activities, manage pipelines and forecast revenue. These systems can help identify ...

How does our current pipeline align with our business strategy, in terms of the ... provides enterprise resource planning and ...

Relationship management is a strategy in which an organization maintains an ongoing level of engagement with its audience and supply chain.

Learn how the technical teams behind Formula One are using Salesforce’s tools to enhance fan activation and engagement at 24 races across the world, and how they are bringing AI into play with ...

Applegate, Lynda M., Gabriele Piccoli, and Chekitan Dev. "Hilton Hotels: Brand Differentiation through Customer Relationship Management (TN)." Harvard Business School Teaching Note 809-030, July 2008.

Customer Relationship Management (CRM) helps organizations deliver exceptional customer service and support. Good CRM tools and strategies enable call centers, contact centers, and customer support ...

Contact Center Surge in use of contact center software among organizations to enhance customer experience through multiple channels including voice, video, mobile, web, and social media is the key ...

Businesses should invest in creating a solid data ecosystem and promoting collaboration between departments like marketing ...

First, assess the current state of the relationship ... maintain regular top-management engagement and adapt their go-to-market strategies based on customer segments, creating a partnership ...

Veeva Systems' (NYSE:VEEV) stock fell about 3% on Wednesday after an executive said that a customer chose Salesforce (CRM), ...

Learn how Customer Relationship Management practices can help with your specific needs. Select one of the industries below to explore related in-depth features, news, expert commentary, case studies, ...

Developing an effective data management strategy can give businesses a competitive advantage ... Systems such as accounting software, customer relationship management (CRM) software, point-of-sale ...