For decades, Coca-Cola has used polar bears to advertise and market one of the most popular soda brands in the world. Whether images of the Arctic animal are featured on packaging or star in ...
While Santa Claus appears on Coca-Cola branding each Christmas, one iconic element has been missing for years. It's time to address the polar bear.
Coca-Cola has shaped the imagery of the American Christmas, from its visual representation of Santa Claus to its beloved ...