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“双十一”洞察报告:拼多多APP日活首超淘宝
近日,QuestMobile发布了2024年“双十一”洞察报告,深入剖析了今年购物节期间各大电商平台的竞争态势。报告指出,尽管今年“双十一”表面上看似平静,但各平台间的竞争实则愈发激烈,市场份额的争夺战愈演愈烈。 与往年相比,今年各大电商平台的大促活动持续时间显著增长,从以往的约20天延长至近30天。这一变化不仅体现了电商平台对市场份额的强烈渴望,也反映出电商行业日益激烈的竞争环境。 历年双十一的 ...
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