Whisky has emerged as the most popular alcohol in India — as of 2024 at least. The spirit accounts for over 60 per cent of India’s alcohol consumption, according to a report by The Times of ...
It acquired a 15% stake in the group for Rs22.9m ($272.3m). Set up in 2020, V9 Beverages’ alcohol-free spirits includes the Sober Gin, Sober Whiskey and Sober Rum variants. Most recently in September, ...