It’s not hard to spot the trends in the 2021 Top 100 Consumer Goods Companies list. Incorporating information from the financial results of publicly owned consumer goods companies, CGT’s annual ...

Artificial intelligence is revolutionizing customer experiences by enabling more personalized, efficient and responsive interactions. The next opportunity comes in the form of AI agents, which carry ...

CGT’s Top 100 Consumer Goods Companies feature ranks companies based on their 2022 fiscal year revenue to provide an annual look at the state of this industry. We draw information from the financial ...

Kraft Heinz is building an internal generative AI app, known as KraftGPT, for employees to obtain quick insights into such things as product sales. The app is “kind of like an ‘Ask Me Anything’ app,” ...

The Top 100 Path to Innovation: Consumer Goods Companies Balance Cost Pressures and Bold Investments The drive for innovation has become more crucial than ever in the consumer goods industry. Faced ...

Growing Strong, But Growing Wariness Within the Consumer Goods Industry It was (yet again) a year of common, often unifying themes for the 2022 Top 100 Consumer Goods Companies. Incorporating ...

The Coca-Cola Company will leverage OpenAI’s generative AI technology for marketing and consumer experiences — and potentially other ways — marking it as one of the first major consumer goods ...

Across the supply chain, the company is also using AI, as well as digital twins, to “reconfigure” its networks, reducing energy and water consumption and elevating delivery quality. Core technologies ...

Procter & Gamble is optimistic on the expected cost savings from its use of AI in the supply chain as it accelerates productivity levels to pre-COVID levels. The CPG’s global Supply Chain 3.0 ...

Nike is ramping up product innovation this summer, supporting its efforts through a tech-powered Sports Research Lab. The company is tapping into athlete data to inform product development and is ...

Mars is using an in-house developed generative AI tool that’s helping develop as many as 50 product concepts a day. The proprietary tool, built by the company’s One Demand Data & Analytics team and ...

L’Oreal ’s use of generative AI technology is taking its concept creation timeline from weeks to days, expedited by image models from Google. The company has been using Imagen 3 and Gemini multimodal ...