Software maker Adobe was on the receiving end of a downgrade to sell, with the analyst arguing generative artificial ...

Adobe Inc.'s stock price cratered when OpenAI launched its text-to-video feature Sora. Click here to read an analysis on ADBE stock now.

Big tech is jumping head-first into new generative AI video programs. Here's what you need to know, including what programs ...

Redburn expects Adobe’s free cash flow (FCF) growth to slow to the low single digits by 2030, and now values the stock at 12x ...

Adobe’s Sora-rivaling AI video generator is now available for everyone. Generate Video is now in public beta, allowing anyone to generate five-second video clips at 1080p.

We are far, far away from Sora being a serious competitor to Adobe, especially at scale. While I believe Sora is just FUD, there are some legitimate short-term headwinds to Adobe's investment case.

Adobe’s offer reportedly works out to about $2.62 per minute for creators. But fees to creators could go up to $7.25 per minute of video that Adobe will use to train its Sora equivalent.

Generating only IP-friendly content, Adobe's Firefly Video model could be a boon to professionals such as filmmakers and marketers. Forget Sora: Adobe launches 'commercially safe' AI video ...

Adobe has rolled out its text-to-video generation feature on Firefly AI, positioning it against OpenAI's Sora and Google Veo AI models. The new AI model is available via the redesigned Firefly web ...

Synthesia, a London-based artificial intelligence startup valued at $2.1 billion and specializing in AI-generated video avatars, has recently secured a strategic investment from Adobe Ventures ...

Adobe, which released a demonstration of Sora being used to generate video in Premiere Pro, described the demonstration as an "experiment" and gave no timeline for when it would become available.

Adobe Premiere Pro is getting generative AI video tools — and hopefully OpenAI’s Sora. Adobe is developing a video model for Firefly that, alongside some hopeful third-party integrations, will ...