Jaguar unveils new logo ahead of electric relaunch
Luxury car manufacturer Jaguar has unveiled a new logo and branding ahead of its relaunch as an electric-only brand. The British vehicle maker, owned by Tata Motors, will launch three new electric cars in 2026, having taken new cars off sale more than a year ago to focus on reinventing the brand.
Jaguar unveils new logo and look as it prepares its electric future
The British car maker has taken new cars off sale to the general public for more than a year as it reinvents itself to launch three new electric cars, starting in 2026.The new logo is produced in a bespoke font and the car maker says its "geometric form" has combines "upper and lower case characters in visual harmony.
Jaguar’s new logo and branding marking a new era in the luxury electric vehicle market
British automaker Jaguar, under Tata Motors, is going all-electric with a fresh logo, branding, and three new EVs by 2026. Aiming for a younger, wealt
Jaguar Starts Over With New Logo, Electric Dreams, And A Big Question Mark
The company showed four new elements, the Device Mark, the Strikethrough, the Exuberant Colors, and the Makers Marks, that herald its reinvention
Jaguar: from iconic sports cars to ultra-luxury EVs with a new logo
The announcement by Jaguar that it's repositioning itself as an ultra-luxury EV brand will also see the British carmaker's classic iconography undergo a complete redesign. The famous leaping tiger will remain,
Jaguar pounces on new logo and ‘delete ordinary’ slogan
Car giant Jaguar has unveiled a new logo and a rebranded range of electric cars alongside marketing slogans such as “delete ordinary”, “live vivid” and “copy nothing”.The new logo features the British vehicle maker’s name written as JaGUar – a “seamlessly blended upper and lower case characters in visual harmony”,
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Audi Launches New Car Brand — Called "AUDI"
Audi is introducing a new car brand specifically for the Chinese market, simply named "AUDI" in capital letters. Built on technology from the SAIC group, this brand aims to help Audi ...
Radical Jaguar rebrand and new logo sparks ire online
A promotional video for a rebrand of British luxury car brand Jaguar is being criticized online for showing models in ...
Jaguar backlash grows as it offers glimpse of ‘air conditioner’ electric car
Jaguar has offered a glimpse of its “polarising” new electric car after attracting ridicule for its controversial rebrand.
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Here’s our first look at Jaguar’s new luxury electric 4-door GT [Images]
The iconic British luxury automaker is undergoing a major brand overhaul. With its official debut around the corner, Jaguar’s ...
Mixing it up: Porsche unveils a new gas-powered 911 Carrera T and electric Taycan GTS
For Porsche, it turns out meeting customers where they are, being flexible - whatever you want to call it - is sehr gutes ...
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Major British car brand ditches electric vehicle target in favour of hybrids and 'range-extended' models
Another popular car brand has drastically changed its electric car plans, preferring to sell vehicles with hybrid powertrains ...
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Check out Jaguar’s new look for its +$100,000 ultra-luxury EV lineup
The British luxury automaker is undergoing its most significant transformation in its 90-year history. Jaguar’s new look ...