A significant driving force behind Arkansas’ NIL success is billionaire John H. Tyson, chairman of Tyson Foods. As the ...

Despite NIL being blamed for what has transpired during this NCAA Tournament, the star transfers on Duke and Houston weren't ...

Tahaad Pettiford hinted at a possible return to the University of Auburn in front of Tigers Fans at Neville Arena.

The men’s basketball NCAA Tournament is famous for bringing players’ unusual stories to broader attention. And in an era ...

UConn is just one step away from its second women's national final in four years. On the arduous road back to the final, ...

(Mar. 27) Cooper Flagg stats today: How did Duke forward fare vs Arizona Wildcats in March Madness Sweet 16? (Mar. 27) $4.8 million NIL-valued Cooper Flagg makes bold claim about Duke legend ...

Skechers has added All-American forward Kiki Iriafen to its basketball roster. She will help promote the SKX Nexus model as she begins her WNBA career.

The named plaintiff in the case is Grant House, a former Arizona State swimmer who took the NCAA to court in 2020. But his ...

It also provided a window on what those agreements generally may look like: lengthy, granting the schools wide-ranging use of athletes’ NIL and placing some significant limitations on the athletes.

The Kentucky Wildcats and their head coach are getting an early start on the NIL game after his first Sweet 16 run. The Texas Tech Red Raiders hope to reach the Final Four as they prepare to face ...