Learn how to close the credibility gap between marketers and sales ... marketing. He has 15 years of experience in marketing management with various companies, including Blue Cross of Massachusetts, ...

Helping sales teams understand the ways they can leverage AI tools will be important for their success as the business ...

Far from replacing human interaction, Rocket Now's AI tool acts as a 'Sales Sidekick,' seamlessly weaving into existing teams ...

Discover a complete guide to CRM analytics, including types, benefits, key metrics, and software features that can help grow ...

Sales and marketing automation firm mBrain announces a new AI-based content creation tool for small and medium-sized businesses in the greater Toronto area.

CRM, for example, is currently severely under-utilised, and could be an invaluable tool for a hybrid sales and marketing excellence rep. "With today's fragmented approach, the ability of one team ...

The solution is for organizations to integrate systems like CRMs, coaching tools, sales enablement, and content management with a complete end-to-end sales execution strategy. That helps give new ...