While fashion brands will be all over social media this week to drive the conversation around their latest looks at New York's Fashion Week, mobile marketing will likely not have much of a presence ...

The AAS Fashion Marketing and Communication program at Parsons is an intensive, flexible degree centering on the fundamentals of communication strategy. You explore the relationship between brand, ...

While embracing fashion and beauty rooted in oriental esthetics, many Chinese brands are now rapidly expanding their presence ...

In the crowded marketplace for consumer attention, brand anniversaries offer a golden opportunity to rise above the noise.