This week in Germany the denim giant launched the Levi’s Jeans Fit Guide powered by Amazon’s Alexa technology. Through an interactive voice-driven questionnaire, Levi’s aims to help ...
Image courtesy Levi Strauss & Co. Levi Strauss & Co. has introduced a Levi’s Jeans Fit Guide on Amazon Alexa, part of the apparel company’s move toward becoming a DTC-first brand. The feature, ...