Swedish furniture giant Ikea has opened its first store in India in the southern city of Hyderabad. With a growing middle class, India could be a big opportunity for the company, but it is also a ...
Reuters Ikea went online in Mumbai before opening a store, the first time it has done this in the world India's $40bn (£29bn) "home and living" market - of which furniture and furnishings is a ...
There is so much to do,” says Pulverer. She adds that India is a “very important growth market for IKEA”, and while it has five stores here, “this is just the beginning”. For the $42 ...
“We want to be present through large format stores, small stores and even on the online platform,” he added. In India, IKEA manages a large-format store in Hyderabad and facilitates the ...
The Swedish company has invested Rs 10,500 crore in building five stores in India, in addition to announcing investments in two large shopping centres with integrated Ikea stores. The Swedish ...
Building Brand IKEA Looking back to 2018, when IKEA opened its first store in India, in Hyderabad, a big challenge was that the brand awareness was low. Asked about the brand awareness in the ...
Swedish retail giant IKEA is scouting for locations in Tamil Nadu to establish its their presence in the State.