DataPulse Research share data-driven insights about the evolution of the most popular celebrity beauty brands.

Rihanna has recently shared the secret to shining bright like a diamond. The singer showcased a step-by-step routine of how ...

Rihanna's Fenty Beauty has left a mark in the beauty industry that not all brands can. The Fenty Beauty Black Friday Sale is ...

Fenty products on display at Rihanna’s celebration of Fenty Beauty & Fenty Skin at Goya Studios on in Los Angeles, CA. There’s a persistent trend in the beauty industry: celebrity beauty brands.

Today, Fenty Beauty leads with search interest around 10% higher than Rare Beauty, which ranks second but still draws significant attention. Rare Beauty's rise wasn't just driven by new products ...