Crocs has named veteran footwear designer Steven Smith as its head of creative innovation, the footwear brand announced Tuesday. Upon starting his new position on Dec. 2, Smith will be designing ...
Smith, who arguably saved Crocs when he made the cushy clog silhouette fashionably cool with the Yeezy Foam Runner in 2020, has an impressive—and storied—history as a designer in the footwear ...
Crocs Inc. has brought a seasoned shoe design legend on board to power the next stage of growth for its two core brands. The clog maker on Tuesday announced that it has tapped Steven Smith as its ...
Crocs’ partnership with Pringles brought two new designs back in April 2024, which swapped out the regular strap design for the chip mascot’s iconic mustache. Just a few months before that ...