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general manager of CRM products at Veeva. "Our product focus is to leverage AI for clear use cases with high impact and ensure smoother more effective deployments of advanced technologies." Veeva is ...

Even if Salesforce and Adobe continue to surge higher, they wouldn't be able to impact the Vanguard Tech ETF meaningfully. As ...

Investing.com-- Wedbush upgraded its rating on software firms Snowflake and Elastic , citing increased optimism over their ...

Account-Based Marketing (ABM) is transforming B2B marketing by focusing on high-value accounts and personalized campaigns.