The holiday shopping season is underway, and this year small businesses have less time to capitalize on the busy shopping ...

1. Enabling new sales: CRMs track sales activities, manage pipelines and forecast revenue. These systems can help identify ...

Digital marketing leverages various online technologies such as websites, social media platforms, blogs, email campaig ...

including advertising, promotions and public relations. The success of a small business depends on the business owner’s abilitiy to market their products and services effectively. You may have a ...

In the fast-evolving digital landscape, businesses are increasingly reliant on cutting-edge advertising and marketing tools ...

Support your community this holiday season with Small Business Saturday. Learn its history, why it’s gaining momentum over Black Friday, and how to join the movement.

Over the last five years, worldwide communities witnessed double-digit growth in microbusiness density, yet online marketing ...

Small business owners say customer acquisition is both the biggest marketing challenge they face and the top area they need to improve to achieve their marketing goals this year, according to recent ...

TikTok and its parent company, ByteDance, plan to ask the Supreme Court to overturn a recent ruling upholding a law that ...

For Iowan Linda Tong, the popular app is more than just a way to kill a few minutes — it's a helpful tool to make a living.