A threat actor, identifying themselves as “Grep,” reportedly accessed the company’s internal Jira server using exposed ...

In December 2011, two giants in the travel marketing world—MMG Worldwide and Ypartnership—announced a merger. The newly ...

A $200K ad credit might be a one-time bonus, but the systems built around it have ongoing costs. Brands that leaned into Meta ...

Brands must now adapt their retail customer experiences to reflect what customers value most as we enter the post-COVID-19 ...

In November 2024, researchers at Trend Micro’s Zero Day Initiative disclosed a set of security vulnerabilities in Mazda’s ...

SMS allowed Fender to create a moment of dialogue that was opt-in, brief, and valuable to both parties. Even better, they ...

Tension: Marketers rely on data to guide SEO—but many still feel like they’re guessing in a world where user behavior is ...

Explore the escalating trend of private equity's investment in wealth management firms and its implications on the financial ...

Many turned to social media as a lifeline—an always-on, affordable way to reach customers. The advice at the time? Post more.

What TechTarget understood back in 2017 is even more relevant today: in tech marketing, the content is the pipeline. Not the ...

McDonald’s no longer tests social in a corner; it builds coffee into its digital spine. By the close of 2024, the chain ...

Jaguar’s “ Art of Performance ” wasn’t just branding fluff—it was a strategic orientation. The company knew it couldn’t ...