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Design Week
47 分钟
“Ignore the hype – the best brands do”
Have you noticed how our visual world is adapting itself to meet the smartphone’s camera lens? The physical world is a pale, ...
Design Week
23 小时
“Brand makes you buyable – just ask investors”
A survey by a US B2B agency revealed that “77% of VCs believe branding significantly impacts their perception of a start-up’s ...
Design Week
22 小时
Creatives most likely to lie on their CV, study claims
Nearly two thirds of designers and creatives admit to lying on their CV, according to new research. 64% of creatives, design, ...
Design Week
1 天
White Bear rebrands Freshways to aid expansion plans
White Bear has repositioned Freshways, one of the UK’s leading independent dairy suppliers. It was already popular, says ...
Design Week
7 天
Jaguar attempts to pounce on the future with major rebrand
As it approaches its 90th anniversary, Jaguar is looking to re-launch its brand to bolster its future plans. “It wasn’t ...
Design Week
5 天
The seven reactions to every major rebrand
Another week, another big brand unveils a new identity. This week it was Jaguar stepping into the breach with a new look and ...
Design Week
5 天
Ten Takes: What does a well-designed website look like?
The Rest is Entertainment podcast doesn’t often discuss UX. But recently, host Richard Osman introduced a conversation about ...
Design Week
6 天
SomeOne breaks through “crude parameters” for Motability rebrand
SomeOne has rebranded the organisation that leases new vehicles to disabled people across the UK. Motability Operations runs ...
Design Week
8 天
“A lesson from the US – identity is complex”
I know what you’re thinking. Why, oh why, have we had to wait so long for Design Week’s take on the US election? Amid the ...
Design Week
4 天
“Dear agencies, you need to change…”
I’ve been debating whether to write this for a while, but given recent launches (and the grumblings in creative circles), it ...
Design Week
5 天
How monopo’s Outfry rebrand used world-building to attract Gen Z
Outfry, a digital fast-food chain in the UK, France, Belgium and The Netherlands, was created in 2019 by ‘dark kitchen’ ...
Design Week
4 天
design/leader: Paul Tynan of I-AM Associates
Paul Tynan is creative director of I-AM Associates. The London-based studio works on insights, strategy, digital, branding, ...
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