Parade telecast grabbed a record 31.3 million viewers across NBC's live telecast and Peacock's streaming replays.

The 98th edition of the Macy’s Thanksgiving Day Parade is set for Thursday. NBC will once again be the official broadcast ...

Thousands attend the annual tradition of the Macy's Thanksgiving Day Parade in New York City. This year marks the 98th Parade ...

Americans can watch the 2024 Macy's Thanksgiving Day Parade telecast on NBC (WAVE 3 in Louisville). The 2024 Macy's ...

While the Tony Award-winning actor happened to be on the float, her title card appeared in front of one of the child actors ...

The University of South Carolina’s marching band, The Carolina Band, made its debut in the 98th annual Macy’s Thanksgiving ...

The 98th edition of Macys Thanksgiving Day Parade will begin on Manhattan’s Upper West Side and end at Macy’s flagship store ...

Check out Bleeding Cool's Macy's Thanksgiving Day Parade viewing guide, including a rundown of balloons & floats, who's ...

Parade features dozens of performers every year, though not all of them are singing live. Here's why some Macy's Thanksgiving ...

Parade drew its largest audience ever this year, according to NBCUniversal. The 98th annual event amassed 31.3M viewers ...

The official telecast airs from 8:30 a.m. until 12:00 p.m. ET on NBC and Peacock. The Macy’s Thanksgiving Day Parade will be followed by the 2024 National Dog Show. An encore of the parade airs at ...

The event will also feature performances by several music stars, 11 marching bands, 10 performance groups, renowned ...