Women’s plus-size fashion is of interest to Walmart because it’s one of the fastest-growing segments of women’s apparel, and an estimated $21 billion market, the retailer explains.

Walmart has bought the digitally native, plus-size fashion brand Eloquii. Financial terms were not disclosed, but Recode reports the number to be $100 million, citing people familiar with the matter.

Some customers are angry Walmart Canada is charging more for plus-size clothing, a policy critics say amounts to an unjust "fat tax." The company defends its pricing arguing that larger items cost ...

JMS Just My Size recently launched a new plus size clothing line for retail giant Walmart at a fashion show in New York today. The line features a full collection of clothing and runs in sizes 16-28.

The Walmart Deals summer savings event is returning for another year July 8-13, 2025! Walmart+ members get early access starting July 7 at 7 pm ET. PLUS, there are some great buys available now!