One of the main questions for anyone responsible for a company's marketing strategy is how to manage multiple products (or services) for the future as well as maximize product opportunities in the ...

Often, businesses think they need to have their product or service ready to go before they start implementing their product marketing strategy. But if movie producers waited to announce their movies ...

Cincinnati-based grocery company on Friday said Stuart Aitken will step down on Dec. 31 to pursue other professional ...

Discover the best marketing strategy templates for ClickUp, Asana, Notion, monday.com, Google Sheets, Excel, and more.

Digital marketing has attracted much attention over the past few years, and for good reason: with more than X billion users ...

Dr Martens has been taking action to shift its marketing focus to product rather than “storytelling” as it seeks to emerge ...

These changes are part of the brand’s forward-looking strategic brand vision that will pair product strategy with integrated marketing to meet consumers where they are to drive more meaningful ...