This time around, the silhouette surfaces in “PUMA Black” and “Wild Willow,” each of which is imbued with an all-over ...

The 'Inverse' was developed with the aid of generative AI tools, which birthed the concept from archival PUMA sneakers.

Most sneaker brands are stepping on the gas heading into the penultimate weekend before Christmas. With that, four NBA ...

BLACKPINK's Rosé is having a busy week. Not only is the star gearing up for the release of her first solo album, rosie, on ...

04 "Iridescent" colorway. / PUMA PUMA recently unveiled a new all-orange colorway of Ball's lifestyle sneaker, the “LaFrancé Gifted.” The brand bet big on Ball as a rookie, and now both ...