On Thursday, Lively attended a photocall in London for ... of matching tailored trousers that offered a glimpse at her mesh ...

The US lingerie wars are intensifying. On Thursday, up-and-coming underwear brand Lively became the latest retailer to launch extended sizes in two of its core bra styles: the t-shirt bra and ...

On Wednesday, Nordstrom announced its latest addition to the store: Instagram-famous underwear label Lively, which launched in April 2016 and has since amassed a large following on social media.