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Ofek, Elie, Jill Avery, and Jose B. Alvarez. "J.C. Penney's 'Fair and Square' Strategy (B): Out with the New, In with the Old." Harvard Business School Supplement 514-085, January 2014.

It’s time to warm up your “add to cart” fingers. Black Friday sales are here early, and they’re massive. Take one look at ...

Ofek, Elie, and Jill Avery. "J.C. Penney's 'Fair and Square' Pricing Strategy." Harvard Business School Teaching Note 513-099, April 2013. (Revised October 2014.) ...

Thanksgiving is here, which means your favorite retail store likely has a deal or discount you can take advantage of. ...

The retailer has been averaging 13% to 15% new customers each week during the campaign appearing during Amazon’s “Thursday ...

Black Friday sales officially started days ago but that won't stop shoppers from heading to stores and shopping online early ...

Outdoor and premium apparel brand Sealskinz has opened its first ever permanent store in west London following a successful Christmas pop-up last year, with Ted Baker founder Ray Kelvin as creative ...

J.C. Penney Co. opened at 52 S. Main St. in 1920, the 225th store in James Cash Penney's national chain, according to The Reporter archives. The first of Penney's stores were called "Golden Rule ...

J.C. Penney rose to prominence as a national retailer by dressing the middle class for over a century. But analysts say the retailer’s costly shifting strategies have failed to attract the ...

Bargain hunters, the time has come! JC Penney just released its early Black Friday deals. Check out the best finds here — ...