Hallmark announced new physical greeting cards that include digital gift cards inside. The “Gift Card Greetings” line means you can hand someone a real card, paired with the convenience of not ...

Gone is the promise of helping people communicate, connect and celebrate in its vision statement, i.e. what the Hallmark greeting cards, its Gold Crown stores and its various other gifting ...

By using a call to action on the card, Hallmark is able to leverage content to children, which typically have a short-attention span with greeting cards. Consumers who do not have a mobile device can ...