Coca-Cola Co. (KO) said Wednesday it plans a makeover for its Fresca diet soft drink in the latest move to win over increasingly health-conscious, calorie-phobic consumers.

Fresca itself is not only zero caffeine but zero sugar and zero calories, too, so you're essentially drinking bubbly, flavored water. Read more: 15 Energy Drink Brands That Aren't Red Bull, Ranked ...

The Coca-Cola Co. said it has a potential "goldmine" with its revamp of Fresca. The Coca-Cola Co. By Eric Mandel – Managing Editor, ... Coca-Cola adds more new flavors to its sparkling water ...

At some point between 2018 and today, Fresca quietly changed the look of its packaging, recategorizing the drink from “sparkling flavored soda” to “sparkling soda water.” ...

Coca-Cola is tapping into the canned cocktail craze with a boozy version of its Fresca soda. In a partnership between Corona brewer Constellation Brands and Coke, the companies will launch Fresca ...