Using descriptive domains like .pro can boost a business' SEO and expand audience reach. Nontraditional domains clarify business objectives, build visibility, and drive trust among site viewers ...

A descriptive name's main idea is to get the brand noticed, remembered, and often spoken about by customers. Descriptive names have their flaws because the name only tells what a company does, ...

Despite the name, statements rarely show much information about a descriptive withdrawal, except that it was made. Here's why these withdrawals exist, what they mean, and what you can do about it.

Descriptive, predictive and prescriptive analytics all work together to create a high-quality customer experience. When used strategically, ...

Descriptive analytics is the process of analyzing data to find trends and patterns that support decision-making, monitoring, and other initiatives. It's the most fundamental building block of data ...

Descriptive analytics is the process of parsing historical data to better understand the changes that occur in a business. Using a range of historical data and benchmarking, decision-makers obtain ...

As marketers, our success lies in helping our organizations become data-driven. At its core, this requires a shift from using data to measure past performance, to using data and analytics to ...

A descriptive statement is a bank statement that lists deposits, withdrawals, service fees, and other such transactions in chronological order.

Descriptive analytics is rule-based—more directly, "somebody has to program the rules," according to Boris Evelson, vice president and principal analyst at Forrester.