Discover why the Crush City Freeloader is the best-selling bass lure in the world. Perfect for bladed jigs, spinnerbaits, and forward-facing sonar fishing.

The wait for the infamous Crush City Mooch Minnow is finally over. You no longer have to be Jacob Wheeler’s best bud ...

If you saw the May 2024 MLF Heavy Hitters on the Kissimmee Chain, you may think a frog is the only way to catch them there. Local bass guides may disagree!

There are dozens of ways to rig soft plastic baits to create various presentations for hungry bass. Many of these bass fishing rigs are situational, offering the ideal setup to target specific ...

If you don’t need all the fancy features of the Ultra 2 the UHD2 is still a powerful fish finder at about half the price.