周三,Macquarie维持Omnicom集团(NYSE: OMC)的"跑赢大市"评级和120.00美元的目标价。这一背书紧随Omnicom战略性收购IPG之后,使其成为新的领先广告控股公司。这一举措标志着两家公司重返行业前列,旨在在新一轮技术投资浪潮中精简广告行业。
Omnicom Group says agency leaders will remain focused on clients during the acquisition and integration of Interpublic Group.
The combined Omnicom-IPG would service competing brands in industries including telecom, insurance, streaming and more.
据报道,全球领先的美国广告公司Omnicom和Interpublic正在洽谈一项价值超过300亿美元的合并交易,可能会创建全球最大广告公司,超越法国Publicis集团和英国WPP集团。目前,AI工具正在对整个广告行业造成重大冲击,所有广告公司都不得 ...
Two of global advertising's "Big Four" are setting their rivalry aside in a multibillion-dollar stock-for-stock deal.
The Wall Street Journal reported Sunday that the companies were in advanced merger talks.
Financial analyst discusses risky Omnicom and Interpublic merger with potential dis-synergies, talent conflicts, and stagnant ...
盟博 (Mediabrands)是IPG集团旗下的媒介和营销解决方案品牌群通过其全案服务的代理网络UM优盟和Initiative 极致传媒,以及屡获殊荣的专业代理品牌 Reprise,MAGNA,Orion,Rappot ...
John Wren, CEO of Omnicom, said the combination with Interpublic creates "significant value" for shareholders of both ...
IPG是一家广告营销解决方案提供商,专注于为用户提供消费者广告、数字营销、传播规划和媒体购买、公共关系和营销等服务,同时还为用户提供会计和财务、营销信息检索和分析、法律服务等服务,帮助企业提高运营效率。近日,Omnicom同意以130亿美元并购IPG。
纽约 - 在广告和营销行业的一项重大举措中,Omnicom Group Inc. (NYSE: OMC) 今天宣布已达成最终协议,收购The Interpublic Group of Companies, Inc. (NYSE: IPG)。根据 InvestingPro ...
In today's newsletter, the $13 billion Omnicom-IPG megamerger reflects a new era as Big Tech and AI upend the ad industry.