Apple may not be able to avoid raising the price of the new iPhone. Questions linger about how expensive it could get.

As Apple prepares to unveil its highly anticipated iPhone 17 series in the fall of 2025, rumors of a price increase have ...

Trump's tariff plans are expected to hike prices across the board in the US, even for products they don't directly affect.

Company-specific tariff threats will likely face legal ... “I have long ago informed Tim Cook of Apple that I expect their iPhone’s that will be sold in the United States of America will ...

The move to India is angering both Beijing, which wants the iPhone maker to maintain its manufacturing in China, and ...

Apple is limping into its big summer event this year. WWDC 2025 is an opportunity for it to address concerns about its ...

Trump's proposed 25% tariffs on Apple products made outside the US could erode gross margins by up to 490bps, invalidating my ...

Counterpoint has more than halved the smartphone growth rates it was forecasting for this year, and now expects US ...

Apple is managing supply chain risks by diversifying production to India and Vietnam, mitigating potential tariff exposure.

On May 23, Trump said Apple should make iPhones in the United States if it wanted to avoid a 25 percent import tariff on devices manufactured abroad. He told Apple CEO Tim Cook that only domestically ...

After stumbling out of the starting gate in Big Tech’s pivotal race to create artificial intelligence, Apple will try to ...